Who’s behind MDent Consulting Services

About MDent Consulting Services

MDent’s CEO & founder Maritza Duran is a former dental office manager who launched over 15 dental startups successfully prior to starting her own company. She understands the needs and fears associated with starting and running dental practices, dealing with insurance companies, and building a great team.

The company’s mission is to guide aspiring new practice owners like you through the business development, insurance negotiation, and training process necessary to build a profitable & fulfilling practice. We’ve been committed to this purpose for over twenty years, and have tested and developed the operational models that expedite the timeline to practice profitability.


The success of your business is our business.

The 5 Keys of Profitability

At MDent, we know you want to build a successful practice. In order to do that you need to set clear goals, be properly compensated by insurance companies, develop and train your team right, and set systems that allow you to focus on what you do best. That is why we are so excited to share with you how we can help you achieve your goals and become part of your journey to success.

Key 1 – Mission &
Vision Development

  • We will help you create a clear 10 year, 3 year and 1 year vision map for you and your business following the EOS system.
  • You will develop your business’s Core Values and Mission to have alignment with your clarified Vision. This will help you make better decisions about people, processes, finances, strategies, and customers.
  • We will assist you in clearly defining who and what your organization is, where it’s going, and how it’s going to get there.
  • With everyone focused in one direction with clear goals your practice will see an increase in performance and revenue.

Key 2 – Strategic Planning
& Insurance

  • We help you design an ideal insurance mix for your new office where patients find you, helping you offer your services to your local community and saving you thousands in marketing. This we accomplish by guiding you to select insurance companies for enrollment based on market research, reimbursements, your location, and your business model.
  • We help you determine your private office fees and negotiate the highest fees possible on your behalf with insurance companies where applicable.
  • We establish for you, a transparent record-keeping system for credentialing, and standardized specifications for fee schedules to avoid miscommunication or delays in receiving fees.
  • We save you time and money by handling all the paperwork and submitting all applications to the insurance companies and help you create a strategic contracting plan for your practice.

Key 3 – Recruitment + Policies Development & Implementation

  • We will guide and support you through the recruitment, screening, selection and hiring process to secure an amazing front desk.
  • We will provide helpful materials including job descriptions and assist with developing a manual for your use and will begin the implementation process to legally protect your business.
  • Performance evaluation implementation and feedback to make personnel decisions regarding pay raises, promotions, firings, demotions, etc.
  • We will provide coaching to you and your office manager on basic Human Resource regulations for future use.

Key 4 – Skills Training &

  • Your team will be trained in the operational development of a startup practice.
  • Your staff will be trained in all areas of dental insurance & customer service.
  • The Power of Nonverbal Communication
    (Body Language training).
  • Developing a personal and business brand to grow your business.
  • Networking and Marketing training
    (ground and digital marketing).
  • “Becoming a Person of Influence” Leadership Training.

Key 5 – Coaching & Management

  • We will create metrics and systems to evaluate the effectiveness of your marketing.
  • We will work together to calculate your break even point and set goals to grow your business.
  • We will implement an analytical system to create monthly, quarterly and yearly goals for the practice and measure all key performance indicators.

Elevate Your Dental Practice & Profits With MDent Consulting!

More Money

Maximize your profitability fast with our focus on 5 key areas.

More Time

Do what you love instead of learning the business side of dentistry by trial and error.

More Fun

You became a dentist to serve people and enjoy a good life. Let’s get started.